YouTube reverses coronavirus monetization policy

YouTube reverses coronavirus monetization policy

YouTube is doing an about face on its recent coronavirus policy.

The Google-owned video streaming company has decided to allow some creators and news channels to monetize its coronavirus-related content. This update comes directly from YouTube CEO Susan Wojcicki in a letter posted to creators on Wednesday. 

Just last week, YouTube began to demonetize videos that contained more than a “passing mention” of the coronavirus. The move was widely criticized by YouTubers in the health and news niches. 

According to the company, the coronavirus falls under its “sensitive topic” guidelines that were rolled out to protect advertisers from having ads shown on content that could be possibly inappropriate content. This policy also helps prevent YouTube from capitalizing off of these sensitive events. Read more…

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